Showing posts with label ComScore. Show all posts
Showing posts with label ComScore. Show all posts

Wednesday, February 13, 2013

Ontario Trails Council - the number 1 source for trails information in Ontario!

It is difficult to synthesize into one conversation all the work the OTC does, everyday on behalf of trails in Ontario, any OTC Board member would be happy to talk to you further about why they support OTC, and why you would benefit from our work.

OTC membership is made up of volunteer groups, departments or staff of planning, economic development, regional tourism, health unit, roads, user federations, trail committees, individuals. 

Some of our other innovative work includes:

We have on-line trail education through Algonquin College, and offer 14 other in class education courses, on a rotating schedule.

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Weekly Newsletter Trailwise
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Social Media impressions beyond 6M a year - Facebook

Over 1 Million unique visitors to the OTC website and blog in 2012
= 4.41 Million trips planned.
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Our provincial trails conference - Trailhead Ontario
AGM - one member one vote
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Trail Count Program - trail use and monitoring system
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Trail Marketing - variety of media

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Our mobile app voted one of 12 Must Have for Living in Rural Ontario by Ruralist.ca

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Ontario Trail Projects - this page details our work in 32 areas of Ontario.

Ontario Trails Council liaise with the province, and through membership input we conduct a variety of surveys and create reports that guide decision makers at all levels - these include:
And more.

We can get you to a significant trails audience.

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RANKING from ComScoreComScore is a leading analytics organization that provides industry standard rankings used by many companies to assess their performance and investments in the digital world; many agency planners only go off ComScore numbers in their media buying initiatives.

There are a couple of other trail sites as well, but our media wholesaler - Suite 66 - wasn't able to locate another one big enough to be reported in ComScore. 

For the month of September 2012, Canadian stats:
OntarioTrails.on.ca: 65,764 UVs (Unique Views) / 187,035 PVs (Page Views. OTC also has 142,476 unique pageviews) = 329,511

ComScore reports the following for comparison:
Major Outdoor Canadian Site:  50,440 UV’s / 249,000 PV’s (OTC 20% more!)
Major Geographic Site National:  41,000 UV’s / 114,000 PV’s (OTC 60% more!)

Thanks for your consideration.

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Monday, December 10, 2012

Ontario Trails - Experience the world's best Outdoors on an Ontario Trail

Outdoor Life: Snowshoe trails abundant in the Ottawa region
Ottawa Citizen
By Dave Brown, Ottawa Citizen December 8, 2012 9:55 AM Snowshoeing is a great ... They are in the middle of one of the largest bogs in Southern Ontario and ...
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Hello,

I would like to bring to your attention some recent developments in the Province regarding the release of the Ontario Cycling Strategy.

The new strategy outlines a number of potential ideas for making cycling safer in the Province of Ontario, as well as increasing connectivity to provide new opportunities for cyclists.

As the document is far from a finished product, I would encourage you to take the time to comment on this proposed strategy.  Feedback on the new strategy is being accepted up until January 29, and is an important aspect of the drafting process . This input will help the province to put forward a new cycling strategy that best meets the needs of Ontarians, and will be most effective at making cycling safer and more enjoyable in the Province of Ontario.

The full document, can be viewed at:

The public comment section, as well as additional information on the Cycling Strategy can be found at:


Sincerely,

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Today is the day! Not only will the OFA...
Ontario Forestry Association 8:55am Dec 10
Today is the day! Not only will the OFA receive a $5.00 donation for each t-shirt purchased but there are NO shipping fees!
Northern Park Apparel | www.NorthernPark.ca
www.northernpark.ca
Who are we? Northern Park Apparel is a Canadian grass-roots clothing company that was brought to lif...

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Reminder Ward 13/14 Meeting Tomorrow! And ... - Cycle Toronto
Cycle Toronto logo ... 2) Collaboration on Bicycle Parking with Autoshare/Zipcar update. 3) Bicycle Parking on Roncesvalles: mobilizing our audit brainstom ...
cycleto.ca/.../reminder-ward-1314-meeting-tomorrow-and-loc...

A brief history of Toronto bike lanes
blogTO (blog)
That summer the Toronto Star proclaimed the "Year of the Bike" with a full-page photo of a cheerful Tommy Thompson perched on a saddle surrounded by kids. Reporter Roger Whittaker and his 10-speed Schwinn mapped out a 100-mile route round the city ...
See all stories on this topic » 

Bicycle World Offers Much More Than Bicycles
Choose Cornwall
Allan McGimpsey - Bicycle World - Cornwall Cornwall Ontario - When you name your store Bicycle World, you had better be able to back it up with a wide selection of cycling products and a lot of space. Allan McGimpsey has succeeded on both counts.
See all stories on this topic » 

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FONOM talks key issues in North
NorthernLife.ca
The Federation of Northern Ontario Municipalities (FONOM) had “full and frank” ... and talking about such issues as Ontario parks and ATV licensing, ...

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The Telegram
For Britt Bailey, designing and developing a cross-country ski training ... She won the Ontario provincial cross-country championship in 2009 and has had ...

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You have ONE WEEK left to submit your event to Get Out There Magazine’s calendar for inclusion in the 2013 Race & Event Guide issue.

It takes less than a minute to submit your event for exposure to thousands of active Canadians.

Submit your event at www.racedirector.ca.

Have a wonderful holiday season!

Marissa Schroder
Publisher, Get Out There Magazine / Get Out There Online
--
1200 - 1 Aberfoyle Cres.
Toronto, Ontario M8X 2X8
Canada
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Ontario Trail Experiences on our Youtube Channel

http://www.youtube.com/playlist?list=PLBF3D4D9FD90E7818


http://www.youtube.com/playlist?list=PL324C2083CF1F0023
http://www.youtube.com/playlist?list=PL9BF1C95273F5CF65
http://www.youtube.com/playlist?list=PLDE8BB0F3D183ADC9
http://www.youtube.com/playlist?list=PL76B50CDD9119BEA3
http://www.youtube.com/playlist?list=PLA452E7BE6EC49481
http://www.youtube.com/playlist?list=PL86A21B727BA348E4
Map Here

http://www.youtube.com/playlist?list=PL99BE05BBA0909166


http://www.youtube.com/playlist?list=PL18C5BB037E96BB89
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http://www.youtube.com/playlist?list=PLA710BF31861064E0
http://www.youtube.com/playlist?list=PLCAD16B0015D7DA80
http://www.youtube.com/playlist?list=PL2A7ED69816483B7F
http://www.youtube.com/playlist?list=PL10D8338ED999DDF1
http://www.youtube.com/playlist?list=PLE7059341811F1347
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www.youtube.com/user/ontrails
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Horses -  

 
Rural communities in Wellington County are constantly seeking to increase economic activity. The horse industry has been one of the major forms supporting economic growth in rural Ontario. This research will investigate the potential for horse trail system development in Wellington County. The resu...

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Sign Up Today
Be sure to sign up for the weekly OTC Newsletter " Trailwise" you can sign up at the link through the picture to the right. Or if you prefer download a recent copy from the OTC Website - Here
 
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Supported by the Ontario Trillium Foundation
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trails open in peterborough area
Trailhead Ontario 2013 Our Favourite Place, Peterborough
Our Plan for 2013 – We are working with the full support of  Our Favorite Place (RTO8), Peterborough and the Kawartha’s Tourism and a number of local trails groups to bring you the best Trailhead Ontario yet!. There are a lot of new trails and trail tourism partnerships in RTO8. The Ontario Trails “Trailhead Ontario 2013″ Committee is  is pleased to announce the Holiday Inn Waterfront Peterborough as the location of our conferencing. Site locations for our trail education program are being determined now.
New for 2013 -Regional Tourism development includes trails. Trail packages, trail experiences, trail destinations. This takes a blending of major destinations, natural topographies, parks, conservation, county forest and up to 18 different trail activities. What’s in your “Trail Mix”? What’s our plan for marketing this unique matrix of dynamic outdoor experiences so that the world can find the world’s best range of trail fun right here at home. 
Photo: Christine Painter @ RTO 8 assists with signs along TCT Trail! Photo Credit Northumberland News
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